Taking the leading middle eastern bank into the present with seamless design and technology, helping Gulfbank be more commercial for their customers

Gulf Bank is one of the leading conventional banks in Kuwait with total assets of KD 6 billion for year ended 31 December 2018. The Bank provides a broad offering of consumer banking, wholesale banking, treasury, and financial services through its large network of 58 branches and more than 200 ATMs in Kuwait. 

Gulf Bank has been recognised with numerous awards, spread over different sectors of its work, including consumer banking, wholesale banking, products, performance, marketing, human resources, and its corporate social responsibility program. These include awards from respected international publications such as The Asian Banker, International Finance Magazine (IFM); International Banker; Banker Middle East, and Arabian Business Magazine, among others.

For Gulfbank I created a responsive site and native mobile application. Full retail banking functionality. Innovative mobile vertical-card navigation between accounts and cards. The focus was creating a proof of concept prototype that could be used as an internal sales tools to further the understanding of what a modern digital experience could be. 

Role: Creative Lead
Timeframe: Prototype – 1 month
Team: 4
Budget: ~ 40K EUR

The Messy Work